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Food, Farming, Fairness.
Joe Pardoe
Joe Pardoe has been supplying Riverford with organic cherries, apples, pears and plums, for over 15 years. He won Riverford's Best Innovation at the 2019 supplier awards for his damson-plum cross and is known for trialling less well-known varieties and promising new hybrids. His fourth-generation family farm, Priors Grove, is in Herefordshire looking out over the town of Ledbury.